Bonnie Malone
Bonnie Malone
Bonnie is passionate about excellent customer experience. With a background in marketing, merchandise buying, and retail management, she helps companies stay relevant amid the changing digital landscape. Bonnie leads the customer success and services team at Return Path, the global leader in email deliverability. She is an active Email Experience Council committee member, featured speaker for events, and writes for the Return Path blog and TotalRetail.
Improve Email Marketing Results by Focusing on the Quality of the Data Behind Them
Description: In the evolving world of marketing tactics, it is easy to lose focus of your email strategy and allow incorrect customer data to...