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Brent Keltner

Brent Keltner
Brent Keltner, Ph.D. is founder and President of Winalytics LLC, a go-to-market and revenue acceleration consultancy. He is the author of The Revenue Acceleration Playbook. Brent believes authentic conversations are the future of sales and go-to-market strategy. Drop the product pitch and focus instead on making your buyers and customers more successful. Authenticity wins every time!

The Value-Based Customer Success Team

Companies with strategic customer success (CS) teams with proactive focus on expanding customer value grow much faster than companies with more traditional, reactive CS...

Holistic ABM is for Everyone In a World of Buyer Personalization

A hyper-personalized buyer experience is usually associated with B2C companies and the consumer journey. No longer. It has become equally important for strong...

Sales, Marketing, and Customer Success — Three Revenue Teams, One Customer Experience

Sales, Marketing, and Customer Success teams each have their own personality and culture. Differences between these three revenue teams can be a strength or...

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