Ashesh Shah
Aashesh D Shaah
Aashesh Shaah is the CEO & Co-founder of Fusion Informatics Limited, a digital transformation company that transforms businesses through digital applications empowered with technologies such as AI, ML, IoT, Cloud, and more.
He is a business leader with 20-plus years of experience and works with Startups, SMBs, and Enterprises to craft, enable and accelerate their digital journey.
The Impact of LLMs on Enhancing Customer Experiences
In the realm of artificial intelligence (AI), Large Language Models (LLMs) have emerged as game-changers, wielding a profound impact on how businesses interact with...
Using AI to Understand Customer Sentiment: Sentiment Analysis in Social Media
Social media platforms have become the epicenter of communication, opinion-sharing, and customer interaction. With millions of users expressing their thoughts and feelings on various...
How Good Data Gathering Practices Can Benefit Your Business & Customers?
In a world overflowing with data, the true magic lies in the art of gathering and utilizing it effectively. Data has become the guiding...
Datafication of Customer Relationships
People often consciously or unconsciously reveal personal information as they perform daily activities like shopping, communicating, using apps, sharing photos, and much more. This...
The Impact of Gamification on Customer Experience
Gamification is known to invoke gameful, richer, and appealing experiences and engage users in an effective way. It drives pervasive and behavioral change in...
How Conversational AI can bridge the gap in retail?
Annabelle was flipping through the colorful pages on her tablet. On the screen, she saw an animal that looked strikingly similar to a skunk;...
‘Phygital’ Future- Every CX expert needs to know.
H & M’s most popular pop-up store on a Dutch beach back in 2011, reminds us of the faddish trend of pop-up retail. Physical...
Metaverse — The Next Big Thing
Paul is willing to invite his friends to his new apartment. However, few of his friends are based in the USA, while few are...
Technology-Enabled Personalization in Retail
Augmenting Retail space with intelligent technologies that can create an interactive and context-specific personalization experience. Technology-driven innovations ranging from one-click ordering to personalized recommendations to...
Why Customers Need To Be The Core Of Digital Transformation
What a digital transformation can accomplish? Operational excellence, strong business processes, better customer experience, and so on. While these objectives are conceivable, why companies...
Customer Analytics in the Social Media Age
Social Media is the lovechild of the World Wide Web. Everyone is on social media. According to Statista, the active social media population worldwide...
Dawn of New CRM strategy in the Digital age
As the technology continues to evolve it’s important to stay ahead of the curve with strategies that are customer-focused and utilize digital techniques to...