Astute Networks Releases: “The ROI Pyramid – Calculating the True Cost and Multi-Dimensional Impact of Storage Acquisition”


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New White Paper Addresses Myriad of Infrastructure Options that Contribute to or Detract from True Storage ROI for Mid-market Enterprises

SAN DIEGO, Calif. – Astute Networks™, Inc., the leading provider of Networked Flash™ appliances, today announced the publication of “The ROI Pyramid – Calculating the True Cost and Multi-Dimensional Impact of Storage Acquisition.” Written for IT Managers and the C-suite in mid-sized organizations, the new white paper outlines the range of factors that contribute to or detract from true storage ROI, in order to help its readers evaluate today’s myriad of storage infrastructure options. The paper and its unique ROI Pyramid demonstrate that even seemingly small infrastructure choices can have a very meaningful and extended reach within an organization – from IT operations to the business level.

“While the majority of storage purchase decisions are made at the device level, the choice can have an extended reach into operational costs and physical overhead, as well as an even greater consequence on performance, productivity and flexibility at the business level,” said Michael Schmitt, senior director of product management, Astute Networks. “In today’s highly competitive global economy, it is vital to the long-term success of any business, certainly those in the mid-market, that the multi-dimensional implications of the storage purchase decision be considered across each level of the ROI Pyramid — Device, IT and Business.”

“The ROI Pyramid Whitepaper – Calculating the True Cost and Multi-Dimensional Impact of Storage Acquisition” and its applicability to the specific IT challenges and business objectives of the midmarket is now available for download and will be distributed at the Midmarket CIO Forum.

Mr. Schmitt, as well as Astute Networks’ new VP of Marketing, Jeff Whitney, will join the team in the company’s booth (#407), at the event. Visitors will see first-hand how its award winning ViSX™ Performance Storage Appliance delivers a critical piece of the puzzle to those striving to achieve the maximum possible storage ROI.

* Note, Astute Networks will offer the opportunity for attendees at the Midmarket CIO Forum to have their voices heard (and in doing so, have a chance to win one of two PowerShots, portable power source for mobile devices, given away each day during the conference; as well as be entered into the grand prize drawing for a Kindle). During the Midmarket CIO Forum, Astute will be conducting a Virtualization Strategy survey. Participants will be asked to address important issues, such as percentage of environment virtualized today, plans over the next 12 months, and applications that lend themselves to virtualization versus those that do not.

Not attending? Not a problem! The Astute Networks’ Virtualization Strategy Survey can be found at: (All qualified online respondents will also be entered into a PowerShot, portable power source for mobile devices, drawing.)

For further details on the Midmarket CIO Forum and all other Astute Networks’ event participation, please visit:

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About Astute Networks
Astute is the leading provider of Networked Flash™ appliances that accelerate application performance by 10x or more, enhance user productivity and lower IT costs for physical and virtual environments. The company’s ViSX family of Networked Flash appliances is based on a 100% solid state flash technology that cost–effectively delivers a high number of sustained IOPS to dramatically increase application performance. Powered by its patented DataPump Engine™, ViSX overcomes performance limitations by non-disruptively delivering shared performance to all servers and virtual machines over pervasively deployed Ethernet networks. ViSX is available through the company’s network of authorized AstuteNet channel partners. For more information, visit

Astute Networks, Networked flash, ViSX, DataPump Engine, and FlashWRX are trademarks or registered trademarks of Astute Networks, Inc. All other trademarks are property of their respective owners.


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