Are your customers loyal? I’m sure you have some loyal customers, or odds are you wouldn’t be in business; however, I’m sure there’s quite a few that aren’t truly loyal to your company or your brand. Shep Hyken, the bestselling author, speaker and customer service expert recently published a list of “loyalty killers” in an article titled: “20 Ways to Kill Customer Loyalty“. Some people may look at this list and think of it as negative; however, it is a great list to reference from time to time. This list should be used as a reminder of what may be happening within your organization that is killing customer loyalty. By avoiding these loyalty killers, you can maintain your customer’s confidence and their loyalty. Here are just a few “killers” from the list.
1. Uncertainty is a loyalty killer.
2. Complacency is a loyalty killer.
3. Apathy about your work is a loyalty killer.
4. Lack of confidence is a loyalty killer.
We recommend that you read the article for further insight.
Related Content:
Pre-Recorded Webinar: The Hidden Power of Your Customers
Learn how to focus on your current customers so that you can lengthen and strengthen your business relationship with them, thus bringing about increased customer loyalty, customer advocacy, and ultimately increased referrals.