An End To Poor Robotic Customer Service


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iTrayEver had poor ‘robotic’ customer service? You know when the waiter or waitress doesn’t really care, takes their time and shows real indifference as they serve you? Well here could be the end to that ‘roboticity’ and it’s been done by…. robotics delivered by Yo! Sushi!!!!

Recognised as leaders in their field (they were the first chain of sushi restaurants in the UK), they’ve now come up with an innovative approach to delivering a swift, smooth and personalised customer experience done in a genuinely unique way. Your food is flown to you at your table by a flying tray –  it’s the iTray!

The iTray, which can travel at speeds of up to 25mph is controlled by the Yo! Sushi staff who can guide it via remote control to your table using an iPad and the two ‘onboard’ cameras on the tray! This nippy little device which is being trialled at their flagship Portland Street restaurant in London certainly ‘delivers’ a unique personalised customer experience!

It’s a great example of ‘Demonstrating’ their Dramatic Difference – a key element of which is innovation.

“We’re all about innovation and delivering a whole concept in an unusual and exciting way,” said Robin Rowland, chief executive of YO! Sushi. “The iTray … is a way for us to explain how exciting food can be.”

See the video below to see how they do it!

Republished with author's permission from original post.

Andy Hanselman
Hi there! I help businesses and their people create competitive advantage by 'Thinking in 3D'! That means being 'Dramatically and Demonstrably Different'! I research, speak about, write about and work with businesses to help them maximise their sales and marketing, their customer service and their customer relationships.


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