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Thought Leadership Articles

From Ideation to Innovation: Harnessing Employee Creativity for Better CX

Creative business ideas can come from anywhere, at any time. Perhaps you receive an invitation to a brainstorming session where you're asked to think...

How Business Leaders Can Leverage Generative AI in Customer and Employee Experience

The AI playground has evolved a lot throughout the past year. Conversational AI has made huge inroads. We have seen an increasing number of...

Can You Design Experiences? Take a Lesson from Mardi Gras

Recently I celebrated my 30th birthday for the 12th time in one of my favorite places on the planet, New Orleans. I booked flights...

Closing the Gap to Become Frictionless: 3 Examples Using the “Learn” Action

While many organizations do a pretty good job figuring out which actions to take in response to customer contacts, relatively few challenge the need...

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