Poor customer service due to long queues cause UK businesses to lose 21 million customers a year! That’s according to a report from YouGov that suggests 59% of shoppers are not prepared to wait in a queue!
With 18% saying that they would go to an alternative shop, and what I think is a real ‘sign of the times’, almost one third of frustrated shoppers say they would turn to online retailers (32%)!
I highlighted this issue earlier this month and reinforced the key issue of ‘being easy to buy from’.
Retailers still seem to be putting up too many barriers to helping customers buy! The result? They walk!