Whole Benefits are Healthy WholeFoods

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Paying the Full Monty

#77 in the Green Goldfish ProjectWhole Foods

whole foods green goldfish #77


Whole Foods pays 100% of healthcare premiums for its employees.

Today’s Lagniappe (a little something extra thrown in for good measure) – Here’s a YouTube video from CEO John Mackey on how he wants to change business:

The Green Goldfish Project is a quest to find 1,001 examples of marketing lagniappe for employees. Green goldfish are the little signature extras given to employees. They help differentiate a company, increase employee retention and drive positive WoM.

Republished with author's permission from original post.

Stan Phelps
Stan Phelps is the Chief Measurement Officer at 9 INCH marketing. 9 INCH helps organizations develop custom solutions around both customer and employee experience. Stan believes the 'longest and hardest nine inches' in marketing is the distance between the brain and the heart of your customer. He is the author of Purple Goldfish, Green Goldfish and Golden Goldfish.

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