Re-inventing the purpose of the firm – Customer-centric Capitalism

| May 24, 2010 45 views 1 Comment

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It is wonderful and highly validating to see Irving Wladawsky-Berger write about this topic and highlighting Johnson and Johnson as a sterling example of a company that has embraced customer-centric capitalism. He even quotes the J&J credo, which readers of this blog may recognize from seeing it here a few years back.

While we have not quite reached tipping point, social media is tilting in the direction of sustainable Capitalism which Cleverly Centers on Customers….after all Capitalists without Customers are Capitalists without access to Capital! :-)

Wladawsky-Berger’s whole article is well worth reading – tip of the hat to Alvis Brigis for pointing it out recently in his blog.

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Republished with author's permission from original post.


Categories: BlogCustomer ExperienceCustomer ProcessSocial Business


One Response to Re-inventing the purpose of the firm – Customer-centric Capitalism

  1. Mei Lin Fung May 25, 2010 at 10:59 am (28 comments) #

    The link to the article – it should have come over with the title, but something went amiss

    Here’s the link to Wladawsky-Berger’s article on Customer Centric Capitalism

    Mei Lin Fung
    Twitter: meilinfung Blog: Mei Lin Fung says Professionals Earn Customer Trust

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