#8 in the Green Goldfish Project – Rackspace
Keeping Premiums to Zero
Employees — or “rackers” — help companies fix technology problems by giving “fanatical support.” Rackspace understands that support starts with your employees first. The company pays 100% of the employees health care premiums.
YouTube video on Rackspace: Fanatical about Support:
Today’s Lagniappe (a little something extra) – Headquartered in San Antonio, Rackspace manages more than 82,000 servers from various data centers in Europe, Asia and North America. Employees are called Rackers – the organization espouses much more than a product offering – it’s a culture. Everyone wears the customer service pants at Rackspace, but only the top Rackers get the “jacket”:
What is the Green Goldfish Project?
The Green Goldfish Project is a quest to find 1,001 examples of marketing lagniappe for employees. Happy employees = Happy Customers. A green goldfish is the little signature extras given to employees. They help differentiate a company, increase employee retention and drive positive word of mouth.
What’s Your Green Goldfish?
