Listening vs Hearing: Its not mere semantics

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Hope the deck is self explanatory. It contains only a few very simple aspects I wanted to highlight, the nuances are far more varied.

P.S.: Please forgive me for the title of slide 4. If you can suggest me a more appropriate title, I would be grateful & update the deck with full credits to you. 🙂

P.P.S: Mitch had a blog post with some lively discussions long ago about this same topic, be sure to read it here: http://mjayliebs.wordpress.com/2010/07/18/social-hearing-versus-social-listening-there-is-a-difference/

Republished with author's permission from original post.

Prem Kumar Aparanji
SCRM Evangelist @ Cognizant. Additional knowledge in BPM, QA, Innovations, Solutions, Offshoring from previous roles as developer, tester, consultant, manager. Interested in FLOSS, Social Media, Social Networks & Rice Writing. Love SF&F books. Blessed with a loving wife & a curious kid. :)

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