[Infographic] 4 useful tips to design the perfect Voice of the Customer strategy

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“Your most unhappy customers are your greatest source of learning” – Bill Gates

But…. how do you learn from your customers if you’re not willing to lend your ears to what they are saying? This is the whole point of prioritizing customer feedback and creating a ‘Voice of the Customer’ (VoC) strategy.

And in the infographic below, we take a look at how companies, irrespective of size and scale, can implement an effective Voice of the Customer program to arrive at deeper customer insight.

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Ganesh Mukundan
Hiver
I'm a content marketer at Hiver. I've been writing about customer experience for the past 5 years. I'm passionate about narrating delightful customer stories, researching CX trends, and deep-diving into concepts such as VoC and Customer Journey Mapping.

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