Debilitating Demo Diseases: Breathlessness (Demo Asphyxiation)

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Symptoms: No pauses or breaks in the delivery, followed by shortness of breath, flushed face and finally passing out. (Fainting is often an outcome of Rambleitis when compounded by Whooping If and Conjunctionitis.)

Examples: “And another really cool thing about our software is the ability to ____, or ____, and if you want to ____ then you can click here, or if you have to ____ then choose this, and the next thing I want to show you is our new import wizard, which has seven different options, the first of which is ____, which is really great if you need to ____, or ____ or ____, and if you need to… need to…to… uhhhhhhhhh…” *Thunk*!

Cure: Breathe, fer cryin’ out loud! Put some pauses in the delivery; put some theatre and passion in the delivery. Put some dynamics into the delivery (louds and softs). Reciting a Shakespeare play without pauses and dynamics makes for a very boring experience:

But-soft-what-light-through-yonder-window-breaks-it-is-the-east-and-Juliet-is-the-sun-arise-fair-sun-and-kill-the-envious-moon-who-is-already-sick-and-pale-with-grief-that-thou-her-maid-art-far-more-fair-than-she… *THUNK*!

The lines from the play, Romeo and Juliet, are of course to be uttered with deep and fervent passion:

But soft, what light through yonder window breaks?
It is the east, and Juliet is the sun.
Arise, fair sun, and kill the envious moon,
Who is already sick and pale with grief
That thou, her maid, art far more fair than she.

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For more articles on demonstration effectiveness skills and methods, visit our website at www.SecondDerivative.com. For demo tips, best practices, tools and techniques, join the DemoGurus Community Website at www.DemoGurus.com or explore our blog at http://greatdemo.blogspot.com/.

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