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CustomerThink
Editor’s Pick
Engagement
Digital Marketing
Sales Performance
Service and Support
Social Business
Experience
Customer Journey
Customer Loyalty
Customer Strategy
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Personalization
Voice of Customer
Technology
Contact Center
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Innovation
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Page 75
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Customer Intelligence Is Meaningless If You Don’t Tie It to Strategic Action
Alan See
-
November 5, 2007
Web Analytics 101, Stardate 11.07: Don’t Just Take Your Web Site’s Pulse. Make Your Business Healthier
Jim Sterne
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November 5, 2007
Surveillance: There Are Simple Ways to Find Out What Customers Think
Chip Bell
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November 5, 2007
Embrace Sales 2.0, or Be Left in the Dust
Barry Trailer
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October 22, 2007
Don’t Let Your Contact Center Commit Any of Hammer’s Seven Costly Performance Management Sins
Mei Lin Fung
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October 22, 2007
End-User Metrics Illuminate the Root Cause of Corporate Performance Shortfalls
Lori Wizdo
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October 22, 2007
Measuring Only Marketing Activities Won’t Reveal the Return on Marketing Investment
Laura Patterson
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October 22, 2007
IKEA: A Branded Experience Is More Important Than Customer-Centricity
Sampson Lee
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October 15, 2007
How Effective Is Your PR? Media Impressions Can’t Give You the Whole Picture
Laura Patterson
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October 15, 2007
For Top Performance, Connect the Dots Between CRM and Sales Compensation
Christopher Cabrera
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October 15, 2007
Bolster Your First-Caller Resolution Metrics by Linking Agents to Customers
Jodie Monger
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October 15, 2007
You’re Measuring What?! Why Marketing and Sales Metrics Aren’t Customer-Aligned
Dick Lee
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October 8, 2007
Fish or Cut Bait? Win-Lose Sales Metrics Can Help
Mike Ehrensberger
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October 8, 2007
The Roots of Predictability Are in a New Generation of Marketing Metrics
Lane Michel
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October 8, 2007
Find the “Ultimate” Loyalty Metric to Grow Your Business
Bob Thompson
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October 1, 2007
Your “Core Score” Can Reveal the Health of Your Brand–and More
Deb Rapacz
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October 1, 2007
Turn Every Contract Into Cash
Michael Torto
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October 1, 2007
Make Both an Emotional and Rational Appeal to Your Customers: Inside-Out and Outside-In Commitment and Advocacy
Michael Lowenstein
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September 24, 2007
Know Your Customers’ Wallet Share to Retain the Best Customers
Laura Patterson
-
September 24, 2007
Does the Ultimate Question Work for Loyalty? My Experience Says Yes
Kevin Turner
-
September 24, 2007
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