Thomas Wieberneit
Thomas Wieberneit
Thomas helps organisations of different industries and sizes to unlock their potential through digital transformation initiatives using a Think Big - Act Small approach. He is a long standing CRM practitioner, covering sales, marketing, service, collaboration, customer engagement and -experience. Coming from the technology side Thomas has the ability to translate business needs into technology solutions that add value. In his successful leadership positions and consulting engagements he has initiated, designed and implemented transformational change and delivered mission critical systems.
How to “Zoho-matize” a business
During ZohoDay 2022, I had the chance to have a longer conversation with Elie Katz, founder and CEO of National Retail Solutions, NRS. if you do…
Don’t mess with Zoho – A Zohoday 2022 recap
After spending two days in Austin, TX, attending the ZohoDay 2022, it is time for a little recap of this interesting event. We were 99…
SAP reports its Q2 2022 – A snap Analysis
On July 21, 2022, SAP reported its numbers for the second quarter 2022 and the first half of the business year 2022. In contrast to the last…
How trust is the foundation of the data driven supply chain
In the course of the last year or three, I have written a few times about the supply chain and how it affects the customer…
How to create value with a CDP
These days, Customer Data Platforms, or in brief CDPs, are one of the most discussed topics in the CX industry. Last time I looked, the…
How to measure the ROI of CX – A CXChangersTalk
These days, customer experience is one of the biggest topics. Many, if not most, vendors have restructured, reshaped, or just renamed their portfolios to reflect…
The almighty Metaverse – its Rise and Fate
This is the third part of my return of the undead series. The first two parts dealt with identifying what components or building blocks a…
The impact of the supply chain on the customer experience
There are a couple of lessons that the pandemic taught us, apart from that there are different opinions about whether Bill Gates makes us all…
Zoho Creator – the next wave of collaborative no-code/low-code development
On March 3, 2022 Zoho released the new version of its Creator no-code/low-code platform. It offers a unified development platform to empower both IT teams and business users. …
The Return of the Undead – Do they go B2B or B2C?
In the first part of this article, I explained why there is no metaverse (yet), although the idea is around for quite some years. Despite…
Is Microsoft bringing the joy and community of gaming to everyone?
On January 18, 2022, Microsoft announced the intention to acquire Activision Blizzard with the vision of bringing the joy and community of gaming to everyone, for $95…
A look beyond the hype – and some humble wishes
It is the end of 2021 and I do not have anything better in mind than writing a last post for the year. So let’s do…
The Clash of Titans – The Great 2021 Players
The year 2021 comes to an end. More than three years have gone by since the last look at the Clash of Titans, an analysis…
You are a platform player? How to not be doomed!
These days every significant software vendor and some others, too, is positioning itself as a CX- and/or a platform player. By now, it is well…
How to walk a Fresh way towards CX and EX
On November 11, 2021 Freshworks held its annual Freshworks Refresh event. This year, the event had a hybrid format with around 250 customers, partners and analysts participating on site…
How autonomous automation is the future
During the past weeks I had a couple of observations and conversations that lead me to thinking that sometimes software vendors underestimate the power that…
Nimble Workflows for added value
I haven’t written about Nimble in a while. Probably a mistake, because there is always something interesting going on in the Nimble world. Already on…
How SugarCRM is setting out to become a Titan
On November 2, 2021, SugarCRM held an analyst summit to share what is going on at the company and to get some candid feedback of…
Business Apps Reloaded: Implications for Executives, Vendors, and Implementation Partners
The times of business applications as we know them are over. Up until now most applications are more or less monolithic in their logic layer....
Zoho One – The Operating System for Business
Zoho is a privately-owned technology company that was founded in 1996 as Adventnet, Inc. and has quietly evolved into an ambitious global player that serves the…