Tullika Tiwary

Decoding Shopper Behavior with Data Science

Can data science and calculated marketing strategies really keep up with the fickle emotions of shoppers? There’s no formulaic approach to help retailers predict the...

5 Retail Market Practices that Help in Converting More Customers

1.Interact with Customers There are two types of customers -- one, who already has in mind what he is exactly looking for, while the other...

Price Matching Guarantees: eBay To Steal Amazon’s Thunder?

If you’re familiar with e-commerce websites—and indulge in online purchases one too many times—you’re probably aware that the ruling retailer at the moment is...

AI: Your Personal (Digital) Shopper

Geeky has never been so glamorous. To help shoppers find fashions that fit their bodies, budgets and styles, more retailers are turning to artificial...

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