Tom Chapman

The hidden benefits of social media

By 2018, there will be 2.5 billion social media users worldwide. For businesses, this is an enormous market which can be tapped into with...

Three myths of ecommerce websites demystified

Even if you're just starting your own ecommerce business or are years into your reign as an ecommerce store owner, you'll probably find you...

6 things I wish I’d known before starting a business

Hindsight is a wonderful thing, isn’t it? For so many of us, we have clarity and wisdom once an event has passed. Often, business...

Making your email marketing mobile friendly.

There's a lot of talk about mobiles and handheld devices at the moment. While surfing the net from a tablet or phone isn’t exactly...

How retailers can make money using wireless internet

Before the rise of smartphones or social media, it was quite acceptable for retailers to almost operate in their own isolated worlds. After all,...

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