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Rhonda Basler

Rhonda Basler
Compass
With more than two decades of marketing and operations experience, Rhonda Basler is currently the Head of Operations & Agent Experience for Compass in St. Louis, Kansas City, and Nashville. Throughout her career, Rhonda has held the customer in the highest esteem and intimately understands the relationship between employee satisfaction and customer experience. Rhonda's career has spanned both B2B and B2C companies including Dot Foods, H & R Block, Hallmark, and Compass Realty Group.

Brand Empathy Alleviates Social Isolation: 4 Ways to Make Customers Feel Less Lonely

It affects nearly half of Americans, and it has been shown to harm health in a way that’s comparable to smoking. What are we referring...

Customer eXperience Rings Hollow Without a Strong Brand Culture

Years ago, companies pushed out products, touting their goods’ features and benefits. Today, the pendulum has swung dramatically, turning the spotlight away from merchandise...

What AI, BI and Predictive Models Mean for the Future of Marketing

SHARE By Rhonda Basler | June 21, 2019 | Blog Posts | Marketing Twenty years ago, the Internet was just starting to boom and artificial…

Customer Service is Not a Competitive Advantage, Customer Care Is

SHARE By Rhonda Basler | March 25, 2019 | Blog Posts | Engage Customers Reaching customers in authentic ways transcends basic customer service. Because of…

How Building a Customer-Focused Culture Drives Business Growth

SHARE By Rhonda Basler | February 8, 2019 | Blog Posts | Engage Customers Enhancing and improving the customer experience continues to be a top…

The Best Customer Experience Tip: Think About Customers as Individuals

SHARE By Rhonda Basler | January 23, 2019 | Blog Posts | Engage Customers Let’s imagine for a minute. You’re a new customer to XYZ…

Millennials vs Baby Boomers: Which is the Most Valuable Generation?

SHARE By Rhonda Basler | December 18, 2018 | Blog Posts | Engage Customers Finding creative ways to woo and impress Millennial consumers is a…

Hallmark’s Secret to Acquire Medicare Advantage Members

SHARE By Rhonda Basler | December 7, 2018 | Blog Posts | Engage Customers The Annual Enrollment Period (AEP) for Medicare Advantage just closed on…

Use Big Data to Launch a Direct Marketing Strategy That Works

SHARE By Rhonda Basler | October 8, 2018 | Blog Posts | Engage Customers We live in a society driven heavily by numbers, analytics and…

5 Lessons from the Leaders of 3 Million Customer Service Representatives

SHARE By Rhonda Basler | September 27, 2018 | Blog Posts | Engage Customers Almost three million people identify their job as being in customer…

8 Ways to Infuse Empathy into Customer Relationship Marketing

SHARE By Rhonda Basler | September 13, 2018 | Blog Posts | Engage Customers Turning first-time buyers into lifelong customers can be a challenge. But…

5 Inspirational Examples of Corporate Social Responsibility in Marketing

SHARE By Rhonda Basler | September 6, 2018 | Blog Posts | Engage Customers Standing out from the competition can be challenging when the marketplace…

8 Ways to Use Greeting Cards to Build Customer Loyalty

SHARE By Rhonda Basler | August 20, 2018 | Blog Posts | Engage Customers A survey by the International Council of Shopping Centers (ICSC) found…

Millennials, Mail and Making a Difference

SHARE By Rhonda Basler | July 10, 2018 | Engage Customers It’s not surprising that Millennials have been an increasing focus for marketers over the…

3 Critical Questions to Build Deeper Customer Loyalty

SHARE By Rhonda Basler | June 21, 2018 | Blog Posts | Engage Customers We all understand that a loyal customer is extremely valuable to…

3 Ways Technology Can Humanize Business

SHARE By Rhonda Basler | May 7, 2018 | Blog Posts | Engage Customers The always-insightful Jeannie Walters from 360Connext Customer Experience Consulting is back…

5 Reasons Your Company Needs a Human Evaluation of Your Marketing

SHARE By Rhonda Basler | February 16, 2018 | Engage Customers | Engage Employees Today we welcome Jeannie Walters, speaker, writer and CEO of 360Connext…

Using Emotional Intelligence to Build Employee/Customer Relationships

What do 90% of top performers in business have in common? Emotional intelligence.1 Their blend of self-awareness and self-management catapults them into the upper...

Employee Engagement: The Domino Effect on Customers

When I reflect on career success, I can measure it in dollars, in terms of salary or in revenue for Hallmark Business Connections. That...

Connecting with customers through the feel-good power of empathy

We care about our employees. We truly value our customers. We read it in almost every Fortune 500 mission statement in one form or...

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