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Rakesh Soni

Rakesh Soni
Rakesh Soni is CEO of LoginRadius, a leading provider of cloud-based digital identity solutions. The LoginRadius Identity Platform serves over 3,000 businesses and secures one billion digital identities worldwide. LoginRadius has been named as an industry leader in the customer identity and access management space by Gartner, Forrester, KuppingerCole, and Computer Weekly.

Elevating Customer Experience: Deploying CIAM Authentication in Business Strategies

Customer experience is undoubtedly the foremost thing that attracts users and thrives business success since everyone seeks great user experiences without a glitch. In...

How to Evaluate the Returns on Your Digital Transformation Investment

Admit it; digital transformation isn’t a luxury anymore; it’s an absolute necessity in today’s modern digital business landscape. And enterprises just can’t overlook its...

The Rise of Business Security Trends: Technologies and Strategies to Observe

As more and more enterprises jump on the digital transformation bandwagon, they find themselves exposed to many cyber threats and risks. And the paramount...

Ensuring Smooth Authentication and Authorization in Your SaaS Application: Avoiding Common Pitfalls

The modern digital world demands we undergo a series of authentication and authorization practicrs whenever we access our applications, accounts, or resources online. Whether...

Breaking Down Barriers with Social Login: Enhancing User Experience and Driving Business Growth

We’re in a digital-first era where everyone expects excellent user experience. And when we talk about user experience, it’s all about how a website...

Navigating the Challenges of Multi-Cloud and Multi-Geo Cybersecurity for Business Leaders

Cloud computing has undoubtedly broadened the horizons of opportunities for business leaders that strive to scale and offer excellent user experience. However, as more...

How Threat Detection and Response Reinforces Your E-Commerce Security

As e-commerce continues to grow in popularity, the impending threat of cyber attacks can’t be overlooked. In order to protect your e-commerce site and...

Customer Health Scoring: The New Framework For Retaining SaaS Customers

Customer experience backed with value is the fuel that keeps SaaS businesses up and running even in the era where competition is neck-to-neck. With...

How Passive Authentication Paves the Path for Rich Customer Experience

When it comes to user experience, businesses must strive to provide a seamless authentication experience to their users. This can be achieved by following...

Cyberattacks and Changing Consumer Behavior- What You Need to Know?

With the increasing cyber threats and businesses compromising sensitive customer information, consumers are now worried about how brands store and secure their data. No...

Pivoting to Customer-Centric Decisions – Cloud Data Analytics comes to Rescue

In a digitally-advanced modern world where user experience is all that decides business success, enterprises can’t ignore the importance of delivering personalized customer experiences....

How To Make Checkout Seamless And Leave Your Customers Satisfied

Online shopping is known for its convenience, and if the checkout process is complex, you might have already lost the purpose! In fact, according...

5 Simple Authentication Methods To Protect Your Credit Card Data

The process of validating the authenticity of a consumer's credit card by contacting the business that authorized it is known as credit card authentication....

Winning The Deal: How B2B Brands can succeed in Ecommerce

In these modern times, B2B marketing in the eCommerce sector is proving to be challenging for companies. Hence, organizations need to step up their...

How Good Transaction Security Makes Online Shopping Easier For Customers

Selling online has transformed trade, allowing innumerable enterprises around the world to grow and thrive. E-commerce, on the other hand, opens the door to...

Progressive Profiling: Key to Personalized Marketing Without Sacrificing Conversion Rates

The modern digital marketing landscape solely relies on personalization, and businesses need to understand their consumers before approaching them. Gone are the days when...

How Can Consumer Biometrics Seal a Secure Digital Ecosystem in the Future?

With approximately 60 percent of the global community using the cloud platform, the digital panorama is evolving quickly. To remain ahead in the league,...

Securing PII and Achieving Compliance for Enterprise Security: A Brief Overview

With the rise in the use of the internet amidst the COVID-19 pandemic, there’s a substantial increase in the number of identity threats and...

How User Authentication Will Unfold In 2021 – CEO’s Take

Contrary to what many people may think, the future of user authentication will not be complicated passwords. Nor will it be more advanced multi-factor...

What is RBA (Risk-based Authentication) and How Can It Make Your Enterprise More Secure

Easy access to data, servers, information (and the likes) is vital for the smooth running of a business. However, protecting all of these is...

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