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Patricia Seybold

Patricia Seybold
With 30 years of experience consulting to customer-centric executives in technology-aggressive businesses across many industries, Patricia Seybold is a visionary thought leader with the unique ability to spot the impact that technology enablement and customer behavior will have on business trends very early. Seybold provides customer-centric executives within Fortune 1 companies with strategic insights, technology guidance, and best practices.

Is There Hidden Value in Twitter?

Last week, Twitter announced it will go public soon, in the obvious way, with a tweet. This IPO pre-announcement set the pundits and analysts...

When Mobile Phones Are Free

Rumor has it that Amazon's next mobile phone will be free—presumably subsidized by the increase in impulse downloads and purchases we do from our...

Engaging Customers from the Get Go

Do You Really Want Customers Co-Designing Your Business? I'm currently engaged in the design of a new set of healthcare and wellness services for and...

Learning from Revolutionaries: Doug Engelbart & John Seybold

My thoughts and prayers have been with Christina Engelbart over the past couple of weeks because her beloved Dad, Doug Engelbart, passed away on...

Peer2Peer Business Models

We're intrigued by a relatively new business model. Referred to as Peer-2-Peer, Peers Inc., or Platforms for Participation, these are match-making businesses in...

Private Searching on Your Phone: DuckDuckGo’s Mobile Apps

This week, DuckDuckGo launched its iPhone app, DuckDuckGo Search and Stories. Now you can enjoy the same anonymous, non-trackable, non-invasive, clutter-free search experience...

Personalized Products–for People and Things I Care About

When does personalization increase the perceived value of a product or service? What's the advantage to the customer of being able to personalize...

How Consumers Prefer to Pay for Online & Mobile Purchases

In the U.S. market, we've grown accustomed to the notion that we can buy anything, anytime, online. When we do, we usually are charging...

Why Do Investors Love Amazon? What Makes Amazon Tick?

There's a topic that our Patty's Pioneers group had been buzzing about all last week: Why, when Amazon.com posted a 45% drop in net...

Swipp: A More User-Friendly Answer for Social Search?

Enter Swipp.com. According to this article in Wired, Swipp was planning to remain in stealth mode a bit longer, but decided to launch...

Facebook Search Graph Is Here: Fix Your Privacy Settings (Again!)

Facebook Graph Search joins Timeline and Newsfeed as a third "capability" in Facebook that most of us didn't want and haven't welcomed. The clue...

Attractive Business Model for Customer Innovation: Peers Inc.

In September 2012, at the Business Innovation Factory annual confab, BIF-8, I had the opportunity to hear Robin Chase tell her story. She talked...

Patterns in Innovation: Bottoms Up Activism

Last week, I immersed myself in the wonderful Business Innovation Factory community by attending the BIF-8 conference in Providence, RI. I always find great...

Key Players in the Mobile E-Wallet War

While many people are focused on the tablet marketshare wars, we're more interested in the mobile e-wallet battle that's about to flare up in...

Whom Do You Trust as Your Mobile E-Wallet Provider?

Starting this fall, e-wallets will become available for our mobile phones. When I use the term "e-wallet," I'm talking about enabling consumers to pay...

How, When, & Where Customers Want Personalized Recommendations

As technologies evolve, so do customers' needs and desires. In the 30+ years that we've been chronicling customer-critical technologies, we've witnessed an amazing shift...

The Evolution of Alaska Airlines’ Mobile Strategy

Just about every airline now offers mobile apps and a mobile-optimized website. That's because travelers rely on their mobile devices to get things done...

Are You Violating Your Customers’ Privacy?

Consumers care a lot about their privacy. They worry first and foremost about the safety of their assets and the safety of their family...

Are Business Customers Really Different from Consumer Customers?

Last week, Ronni Marshak's attention was drawn to a useful post in Customer Think, entitled, "B2B versus B2C - Debunking Five Customer Experience Myths"...

Do You Need an App for That?

A recent customer co-design session got me thinking about when it's valuable for customers to have a mobile app versus when it's fine to...

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