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Paul Barsch

Paul Barsch
Fortune 500 marketer Paul Barsch has worked in technology for fifteen years at companies such as Terayon Broadband, BearingPoint Management Consulting, HP Enterprise Services and Teradata. Connect with him on Twitter @paul_a_barsch.

4 Gotcha’s in Risk Analysis for Big Data Initiatives

Evaluating risk vs. return of a big data initiative can be tricky, especially because the open source market is so active and fluid. Financial...

Big Data Projects – When You’re Not Getting the ROI You Expect

Some big data projects keep getting more money pumped into them with the hope that someday they’ll drive financial value. Sadly, according to this...

A Two-Stage Approach to Gaining Data Lake ROI

Depending on whether you “build” your data lake in the cloud or on premise, it could take anywhere from six months to a year—and...

Big Data ROI in Year 1? Fuggedaboutit

Depending on the size and scope of your forthcoming big data project, in most instances it’s unfair to expect positive cash flows in year...

Calculating NPV for Open Source Big Data Projects

Mention the words “open source” and all kinds ideas probably come to mind such as “free”, “agility”, and “speed”. However, with any IT project,...

Forbes: Dark Data? Take A Page From Sherlock Holmes

Gartner defines dark data as “information assets organizations collect, process and store during regular business activities but generally fail to use for other purposes.” Similar...

3 Big Data Potholes to Avoid

Potholes—depending on the size—can really damage your automobile tires, rims and alignment. Even worse, sometimes drivers don’t see them lurking, until after an incident...

If Everyone Uses Public Cloud, Where’s Competitive Advantage?

The rise of public cloud computing is awe-inspiring. Companies like Amazon, via Amazon Web Services, are “turning virtual iron into gold” with exponential growth...

Smart Algorithms Will Never Beat Out Rhetoric

In a data driven world, rhetoric is often chastised as “fluffy talk”. In fact, as more organizations adopt a culture based on fact-based decision...

4 Ways to Defeat Dogmatism in Your Company

Unless you’re Donald Trump—a fellow who’s always right, even when he’s wrong—there’s not much benefit to dogmatism. That’s because some of the biggest breakthroughs...

A Day Late and Big Data Architecture Short

As humans, we have no problems staying busy. In fact, most of us are wired to “do something first” and ask questions later. In...

Problems with the Language of Probability

The language of probability to statisticians and most scientists is clear—they understand terms such as “correlation”, “statistically significant”, “confidence” and more. However, using probabilistic...

Is Your IT Architecture Ready for Big Data?

Built in the 1950s, California’s aqueduct is an engineering marvel that transports water from Northern California mountain ranges into thirsty coastal communities. But faced with a...

Changing Your Mind About Big Data Isn’t Dumb

After all the hype about big data and its mental cousin Hadoop, some CIOs are getting skittish about investing additional money in a big...

Storytelling with the Sounds of Big Data

Trying to internally “sell” the merits of a big data program to your executive team?  Of course, you will need your handy Solution Architect...

Three Steps to Becoming a Genius Forecaster

Both Ben Bernanke and Edward John Smith got it wrong. They made terrible forecasts that either wrecked the economy, or in the instance of John...

Building Information Technology Liquidity

Turbulent markets offer companies both challenges and opportunities. But with rigid and aging IT infrastructures, it’s hard for companies to turn on a dime...

Beware Big Data Technology Zealotry

Undoubtedly you’ve heard it all before: “Hadoop is the next big thing, why waste your time with a relational database?” or “Hadoop is really...

When Ideology Reigns Over Data

Increasingly, the mantra of “let the data speak for themselves” is falling by the wayside and ideology promotion is zooming down the fast lane....

Privacy Ramifications of IT Infrastructure Everywhere

Most people don’t notice that information technology pervades our daily lives. Granted, some IT infrastructure is in the open and easy to spot, such...

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