Paul Anderson

Social CRM, a new dimension for online Marketing

Social media is currently shaping the future for enterprises. An increasing number of companies are now training their employees to become social media experts so that they can promote their companies on these social channels and become brand ambassadors. Social media have opened new...

How To Integrate Between SaaS CRM And On-Premise Software

Software as a service has become a popular choice among businesses for enterprise applications such as customer relationship management software. It is easy to implement and eliminates requirements for on-premise hardware and networking infrastructure. Further, lower maintenance and management costs have enticed most small...

How does a CRM work for small business?

The idea of customer management is not a modern concept. Even in the past businessmen have emphasized on maintaining good and cordial business relations with customers to retain them and to earn their loyalty. Even then, merchants used to maintain log books with information...

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