Patricia Jones

Why Use Micro-Influencers Instead Of Celebrities to Promote Your Brand

Micro-influencers are people with lesser than 1 M followers online, who can be the real influencers to increase the brand awareness of your products or services. Influencer marketing is not at all a new thing, as it has been used as a useful strategy since...

Buy CRM to Know Your Customers This Holiday Season and Boost Your Sale

Each year something new and exciting happens, as we want to spend endless hours looking through retail shelves in search of the perfect gifts for our loved ones. However, for business owners, the holiday season is a time, which is accompanied by incessant frustrations...

How To Create A Super-Effective Sales Cadence Without Disturbing Your Prospects

A sales cadence as most of us know is the sequence of actions sales teams take in the hope to win and close a sale with their prospects. Sales cadence includes all the attempts that a sales rep makes with a prospect that includes...

The Advantages of using Chatbots in Customer Care for Business Growth

In customer care, Chatbot applications have been heavily discussed by many, however after the initial excitement around this newfound technology it has been found that its usage shows mixed results. This means, while there are several organizations that managed to adopt this technology successfully...

Telltale Signs That Predict You May Lose a Customer

It is a widely known fact that finding a new customer is much more expensive than hold back an existing one, which in the present times makes the performance of customer retention and customer experience an important and top-priority metric in most board rooms....

Most Useful Tips for Improving Success of Your Email Marketing Campaigns in 2019

When it is performed correctly, email marketing using easy to use CRM is one the most productive ways to reach your audience. In other words, email marketing is a strategy that helps businesses to communicate with potential customers on a personal level. However, achieving success...

Most Useful Tips for Improving Success of Your Email Marketing Campaigns in 2019

When it is performed correctly, email marketing using easy to use CRM is one the most productive ways to reach your audience. In other words, email marketing is a strategy that helps businesses to communicate with potential customers on a personal level. However, achieving success...

How to Grow Customer Loyalty without Using a Loyalty Program

Let us be true that even though several reports state that in order to boost customer loyalty, brands and businesses must have a loyalty program, we disagree with it and here are the reasons which make us think so. Do not get us wrong,...

Understand Your ‘Prosumers’ – The Untold Secret for Creating Today’s Customer Relationships

Building relationships with the modern consumers of your brand needs a deep understanding of how today’s customers' process information from their interactions with multitude of brands available easily in the marketplace. Now, we are all aware that the modern consumer demography is changing fast. Therefore...

Why Neglecting To Follow Up Sends Incorrect Signals to Prospective Leads

When any prospective lead requests your sales reps for a follow-up, it is not difficult to apprehend that the prospect is opening his or her door to future engagements. Nevertheless, it is really unfortunate that despite your sales team’s best efforts, such requests many...

Why A Help Desk Ticketing System Is Essential For the Growth of Small Business

A help desk ticketing system helps in converting customer service related questions into tickets that can be easily tracked from their point of commencement to their point of resolution. Using a business automation tool like a CRM for small business you can automate the...

The Evolving Future of Marketing Automation in the Days to Come

Nowadays many of us have heard a lot about MA (Marketing Automation) in passing; however the details of how MA will benefit marketers today and in the future are often left unanswered and unspecified which can help in creating a cohesive customer experience and...

Shocking Facts That Might Be Withholding Your Growth in Sales

Your business may look great on papers. You may have a solid business plan, an in-demand offering, and motivated employees, but still, your sales numbers may get stagnant, and you might understand that you can do better, but you do not know: How. Now, if...

Proven Ways to Boost Your Email Marketing ROI In 2019

Time and again, email marketing proved itself as an ultimate and reliable driver of revenues for brands as according to data every dollar spent on email marketing you get $38 in return, which implies an ROI (Return on Investment) of 3,800 percent. Whereby, in contrast,...

Build Your Brand with These Best Practices and Easy Steps

The critical importance of building a brand for your products and services has never been higher than what it is today. This is because studies have confirmed that Millennial(s) nowadays view their brand preferences as integral as their own identities in this modern world. Now,...

4 Ways You Can Make Customers the Brand Ambassadors of Your Company

B2C (Business to Consumer) brands spend a lot in influencer campaigns since they know that consumers always take note of friendly recommendations and bits of advice from known people as the most plausible form of advertising nowadays. But then what about Business-to-Business or B2B companies?…

Tips To Increase the Response Rate of Your Sales Prospecting Voicemails

Let us admit without any ado that crafting a classy sales voicemail has become an extinct art nowadays. Now, considering how frequently cold calls are transferred to voicemail if you have the talent to leave behind persuasive sales voicemails, it can have a great...

Customer Success Metrics in Easy to Use CRM That Matters

Customer success teams in all businesses constantly strive to help the customers to achieve their desired objectives and goals. However, how do we know if the efforts your customer success teams are taking are having the desired effects? Or are there any metrics that...

How to Secure Internal Buy-In For Selling Easy To Use CRM in Your Office

The inertia of “the way we all have always done things over here” can trip up the implementation process of even the best easy to use CRM for your business, as any team’s familiarity and fondness with a business software solution (even the one...

Assured Tips to Stop Customer Churn Immediately

There is no business in this world that has never lost a customer. Now, even though every brand and business deals with it differently, most companies start looking for new customers to replace the loss, while there are also businesses that throw all their...

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