Lara Fox
Lara joined Objective IT in 2012 as Head of Digital. A product of the Internet Age and a student at the Chartered Institute of Marketing, Lara is the modern face of Objective and coordinates the company's social media presence.
A Rundown on How you can use Demography to your Advantage Demography is the study of a vast variety of statistics referring to the size...
The Importance of Making Sure your Ecommerce Site is Optimised for all Devices More and more people are shopping via mobile devices. Here, we discuss...
A run-down on how implementing personalisation to your ecommerce site could help to increase the average spend per customer. What is Personalisation? Amazon, eBay...