Neal Schaffer
Neal Schaffer
Neal Schaffer is an international marketing speaker, consultant, author, and educator on digital and social media marketing. He is the author of 3 books and in March, 2020, will publish The Age of Influence,
6 Proof Points that Japan is Leading the US on Twitter
In January of 2008 Twitter announced that the Japanese company Digital Garage had invested in them and would create an official Twitter Japan presence....
Going on a Business Trip? Use the LinkedIn Events Application and Windmill Network!
If you've followed my Windmill Networking blog for awhile or read my LinkedIn book, you'll know that I'm a huge fan of the LinkedIn...
How Often Should You Update Your Social Media Status?
I often get asked about whether it makes sense to completely integrate Twitter Tweets with your LinkedIn Status Update, so that every tweet shows...
Growing Your Business
Today's blog post is from one of my new friends that I met Windmill Networking on Facebook, John Atterberry. John has a great...
Does the IRS Want to Restrict Nonprofits Use of Social Media?
Social media provides the perfect platform for nonprofits to engage with the public and raise awareness for their cause. There are many successful case...
What are Your Favorite Twitter Pet Peeves? Here are My Top 10. [VIDEO]
Almost a year ago I wrote about my favorite LinkedIn pet peeves, which spurned a great list of 25 LinkedIn etiquette tips that arose...
How Many LinkedIn Connections Should You Have? My Advice May Surprise You! [VIDEO]
LinkedIn is a very interesting social networking site. Many users say they only want to connect with people in their closed network, but...
6 Great Reasons to Become a Business Exchange User
Have you heard of Business Exchange? It is an information-centric social networking site that is run by Bloomberg and sits on the same...
Understanding Those Mysterious Facebook Spam Messages You May Be Receiving
If you are one of the 400+ million people on Facebook, you have probably already figured out a way to deal with filtering out...
Manners in the Digital Age : Use Old-School Etiquette to Rise Above the Social Media Mainstream
Today's blog post is written by my guest Jennifer V. Miller. Jennifer is the founder and Managing Partner of SkillSource. She advises executives on...
10 Things You Must Do for LinkedIn Profile Completeness
If you looked at 10 different LinkedIn profiles, you might see 10 different ways in which people have entered their details. For a...
Social Media Book Review : The New Community Rules: Marketing on the Social Web by Tamar Weinberg
Following up on my "Top 15 Social Media Books of 2009" blog post as well as my recent review of "A Survival Guide to...
HOW TO: Deal With an Angry Customer on Twitter
The following is a true story. It was late at night when I arrived at my hotel, a little past midnight. It was a...
Social Media for Job Search Advice: Stop Fondling the Hammer!
The inspiration for this blog post comes from someone I consider to be a true thought leader in social media, someone who I had...
12 Reasons Why Your Small Business Isn’t Getting Leads from LinkedIn
I am amazed by how many small businesses do not utilize social media to the maximum. Think about it: social media, like the...
Who are the Mommy Bloggers?
In the world of blogging, mommy bloggers are the talk of the town. You hear stories about how corporations want them to blog...
Looking for a Job? Only Twitter Applicants Need Apply.
As social media begins to envelop every part of a corporate organization, it becomes important that every employee begins to have a certain level...
How Can I Merge Two LinkedIn Accounts into One?
LinkedIn has been around for many years now, and maybe some of you created an account in the early days of 2004 like I...
Social Media Etiquette: 6 Important Lessons Learned from One Japanese Company’s Major Twitter Mistake
Social media is a fascinating and new medium for businesses. If done right, social media can be an incredibly viral way of spreading...
When I Win, YOU Win: Giving Away FREE Social Media Books to Those Who Participate in Social Media!
Yesterday, I issued a press release talking about how my LinkedIn book, "Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn" won and Honorable Mention for...