Roy Goffer
Roy Goffer
Roy Goffer is nanoRep's Director of Marketing. He has over 10 years of experience in B2B marketing and a strong passion for online marketing and website optimization. Roy writes about online customer experience from both the marketing and customer service angles. nanoRep is an online customer service solution that improves customer experience through intelligent engagement and BI, which increases conversion rates, satisfaction and loyalty as well as lowers customer support costs and abandonment. Twitter: @roygoffer
Good Self-Service Support Leads to Significant Support Cost Reductions
Customer support has traditionally been characterized by an overflow of questions and queries to support agents, via telephone or email. This places an immense...
Combining Customer Support And Facebook to Maximize Your Leads
Social Media: When we see those two words together, it represents a revolution in the communications landscape. Over the past several years we’ve been creating...
How to Benefit from Real Time Data to Enhance Customer Service
The strength of real-time data as it affects customer service is easily visible in companies that don’t have it. The customer experience is more important...
Understanding What Online Customers Really Want
You can have a lot of traffic, beautiful website, good prices, and product selection - but if your website does not give your customers...