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Matt Selbie

Matt Selbie
Founder and President of Oberon3 - virtual comment card via the mobile phone. A Brit with 20 years of international experience in the energy, retail, and software businesses. Lead 2 startups and founded my own. Now based in Portland, OR

What are the Benefits of Anonymous Customer Feedback

Honest feedback is essential for helping a business improve. A business must know what customers think of their products, service, or the way the...

The Twelve Pitfalls of Mystery Shopping

Why it simply doesn’t work and what to do instead What is Mystery Shopping? First established in the early 1940s, mystery shopping has been around…

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