Melissa Meier
Melissa serves as the senior client service contact for assigned customer feedback engagements, with an emphasis on industry knowledge, research expertise and creation of valuable insights. She plays an active role with clients from the program design stage through project implementation, and into post-project activities.
Those of us in the CX profession are lucky – our industry is hot. Why? Executives are increasingly choosing to embrace customer experience as a…
Journey mapping is an excellent tool that organizations can leverage to depict customer experience. The goal of journey mapping is to learn what customers care…
Customer experience is currently a great industry to be a part of. Why? Executives are increasingly pointing to customer experience as the primary way they…
Walker recently hosted a summit of Customer Experience professionals - a chance for CX leaders to come together to learn and share best practices. ...
Apple product launches have become highly anticipated events. Of course this is due primarily to the products themselves, and eager customers wanting to confirm...
Recently, I had a billing issue that needed to be resolved with our health insurance provider. I put off making the phone call for...
I am a huge Amazon fan – they have really simplified my life. It is so easy to order any kind of product –...
As customer strategists, we love to hear stories about how customer insights have been used to drive meaningful results in our organizations. Unfortunately...