Mike Murchison
Mike Murchison
Mike Murchison, one of Forbes’ Top 30 under 30, is the CEO and Cofounder of Ada, a venture-backed AI-powered platform that is transforming how businesses around the world, including TELUS, Upwork, and AirAsia, provide customer service. Before Ada, Mike answered tens of thousands of customer service inquiries manually firsthand. Using this experience, he set out to build Ada’s platform that puts the benefits of AI into the hands of non-technical support teams to build, manage, and track ROI-driving automated customer experiences.
Brands Still Struggling to Provide the Experiences Today’s Customers Expect; Proactive CX can Help
In my earlier blog, I outlined a number of trends that will inform the way businesses prioritize customer needs and interests. Brands are looking...
2021 Needs to be the Year of the Customer
In an earlier blog, I talked about the opportunity that CX leaders have to redefine their teams in a way that works for customers...
CX Can Differentiate Your Business, But What About Your Career?
As lockdowns end, and business activity begins again, it is clear that whatever the ‘new normal’ is, it is going to include a lot...
Business is Going To Fluctuate — Automation Can Help
With markets ping-ponging, a global health crisis expanding by the day, and political uncertainty, many businesses are feeling uneasy (at best) about the future....
Top Three Reasons Why an Automation-First Strategy Will Transform Your Customer Service
As we enter into a new decade, the need for innovation in customer experience will continue to be a top priority for many businesses....
Five Ways the Right Chatbot Can Simplify Customer Support and Improve Satisfaction
Omni-channel, self-service customer support is no longer a need, but a necessity. A new generation of digital consumers is used to the instant gratification that...