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Meredith Crawford

Meredith Crawford
As the CEO of MindShare Design, I am responsible for all facets of running the business, including overseeing our SaaS platforms, WorkStraight and Savicom. Prior to joining MindShare Design, I worked with different organizations in customer service, sales & marketing and operations. Topics I frequently write about are strategy + execution, automation, and small business concerns. I hold an MBA from W.P. Carey School of Business at Arizona State University and graduated cum laude with B.A. from Mount Holyoke College.

What Businesses Can Learn Going Outside the Tech Bubble: Lessons From Acquiring a CMMS

As an Oakland-based email marketing software provider, we’re almost fully enveloped within the San Francisco Bay Area “tech bubble” where many of the next...

3 Lessons Enterprise B2B Businesses Can Learn from Operations and Maintenance Customers

Businesses deeply entrenched in integrated technologies to facilitate their customer data and lead generation and management oftentimes experience whole new sets of challenges sustaining...

5 Ways Your Small Business Could Benefit From a CMMS System

CMMS systems are not just for maintenance crews or enterprise organizations. They can help facilitate work in other areas of your organization and small...

4 Things Your Business Needs to Address Before Implementing a Digital Productivity Tool

How does a business determine which digital productivity tools are right for their organizational needs? There are four factors that come in play and...

You Can Lead a Horse to Digital Transformation but You Can’t Make Them Digitally Transform

Digital transformation: more and more businesses are throwing this term around and an increasing amount are talking about its pitfalls. Notable contributors to the...

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