Tom McMakin
Tom McMakin
Tom McMakin is the CEO of PIE, a marketing services company focused on professional service firms.He is the author of How Clients Buy:A Practical Guide to Business Development for Consulting and Professional Services (Wiley, 2018).He was founder of Orchard Holdings, a private equity firm and also served as the COO of Great Harvest Bread Co where he wrote Bread and Butter (St. Martins, 2001).
The Lost Art of the Cold Call
The Blue Devils were down. Duke would either advance to the Final Four or get washed out of March Madness. With less than a...
Why We Hate Salespeople
The One Hurdle Anyone Who Sells Expert Services Needs to Overcome A woman with a fuchsia jacket and large hoop earrings works to upsell us....