Matt Wilbanks is CEO and Co-Founder of HelpSocial, Â the the #1 integration platform for customer care and social media. A customer service innovator, Matt honed his support skills at Rackspace Hosting where he solved complex customer issues via social media. During his tenure at Rackspace, Matt was an initial member of the company's social customer care team. As an early adopter of social customer care, Rackspace saw an opportunity to make the practice status quo. HelpSocial was developed out necessity to connect social customer care tools with internal customer support systems.