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Mark Yeager

Mark Yeager
Mark Yeager leads organizations to achieve high growth through proven marketing methodologies as the Partner and Chief Strategy Officer of Yeager Marketing. With over 20 years of marketing expertise with companies like iLinc Communications and Pragmatic Marketing, Yeager helps clients define marketing strategy based on business objectives and measurable results.

Account-Based Marketing: New Customers are Hiding Among Your Current Customers

Most marketing folks are familiar with the fact that it costs six to seven times more to acquire a new customer than to retain...

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