Maansi Sanghi

The 5W Approach to boost your Net Promoter Score

In an age where businesses are becoming customer-obsessed, a whole bunch of metrics have taken the front seat, being tracked and analyzed to the...

All is not lost: The road to winning back lost customers

If you’re organization is focused solely on customer acquisition and retention, you are missing out on a potentially excellent source of new sales opportunity...

7 benefits you get from Gamifying Customer Experience

Gamification! While the term itself might be one of the latest buzzwords in the business world, the idea itself is nowhere new. In fact,...

Improving Customer Experience by combating Employee Apathy

The end goal of every business initiative is always increased profits and growth. In order to accomplish this, we invest in a variety of...

Is Net Promoter Score the ultimate metric?

Ask yourself this: If you were to pick between simplicity and zero compromises, which one would you pick? That exactly, is the question you...

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