Maansi Sanghi
Maansi Sanghi
Maansi is the VP of Global Business at CloudCherry Analytics, a Customer Experience Management Platform. She's also a part of the founding team at Hotelogix. With over 11 years of experience in product, building teams from scratch and putting processes in place for data-driven marketing, sales and customer success, she's donned quite a few roles. An avid believer in customer-centric culture in organizations, she regularly writes on Digital Marketing, Customer Experience and Hospitality. An avid reader of fiction and business books, she's also a huge fan of DC comics!
The 5W Approach to boost your Net Promoter Score
In an age where businesses are becoming customer-obsessed, a whole bunch of metrics have taken the front seat, being tracked and analyzed to the...
All is not lost: The road to winning back lost customers
If you’re organization is focused solely on customer acquisition and retention, you are missing out on a potentially excellent source of new sales opportunity...
7 benefits you get from Gamifying Customer Experience
Gamification! While the term itself might be one of the latest buzzwords in the business world, the idea itself is nowhere new. In fact,...
Improving Customer Experience by combating Employee Apathy
The end goal of every business initiative is always increased profits and growth. In order to accomplish this, we invest in a variety of...
Is Net Promoter Score the ultimate metric?
Ask yourself this: If you were to pick between simplicity and zero compromises, which one would you pick? That exactly, is the question you...