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Scott Davidson

Scott Davidson
I am a strategic research consultant, i.e. I help businesses' challenge their current thinking and help them proactively move forward through the use of primary research and insight generation. I have recently launched my own research agency aimed at improving the customer experience, primarily by helping clients improve the effectiveness and efficiency of their complaints operations.

The Importance of ‘Effortless’ in Customer Complaints

RECOGNISING COMPLAINT HANDLING SUCCESS Earlier this year, I was lucky enough to be invited to judge at the inaugural UK Complaints Awards; it was a...

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