Larry Alton
Larry Alton
N/A
Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn.
Customer Concerns: Are You Acting On App Security Issues?
It’s a modern Catch-22: customers are anxious about app security and who can access their data, but apps also make it easier for customers...
8 Customer Appreciation Steps You Can Take Today
In the business world, every day is customer appreciation day. However, businesses don’t always take advantage of the opportunity to cement strong relationships with...
Can You Use a Blog as a Customer Service Portal?
Customer service has come a long way in the past few decades, with trends leaning toward self-service and automation. In theory, giving customers the...
Curation Counts: Why Customers Want Condensed Updates
Today’s customer is inundated with excessive content. Every single minute around the world, more than 204 million emails are sent, 1,400 new blog posts...
14 Tips for Making a Great Impression on New Clients
Making a great impression is essential in business, particularly when you’re trying to woo new clients. Unfortunately, this doesn’t come easy for everyone. In fact,...
Going Mobile: Why Customers Want Wireless Communication
What does it mean to provide service to mobile customers? Is it about having an app that your customers can use to submit questions...
Want to Strengthen Customer Relationships? Engage the Community
Companies are always seeking ways to build new relationships with customers and nurture existing ones. Unfortunately, many businesses have an incorrect view of how...
4 Customer Service Tactics All Realtors Should Employ
It might seem like real estate agents don’t have to worry about customer service. After all, their clients don’t pay them directly. However, the...
Customers Want Your Brand to Be More Human: Here’s How
Humans have always had an innate obsession with other humans. This isn’t exactly strange or unique to the human species – after all, they...
6 Tactics to Attract New Customers
Generating leads and increasing profits is a difficult process for any company, but it’s especially difficult for people using outdated sales tactics. It’s easy...
4 Ways to Use Your Customer Service as a Marketing Strategy
Customer service and marketing are usually seen as completely separate strategies, and for good reason. Customer service professionals don’t necessarily need to have any...
6 Things Customers Want from Their Products
Making sales is all about pleasing the customer. When you do as the customer wishes, you’re able to raise retention rates, generate more leads,...
Man vs. Robot: The Battle of Customer Service Turning Digital
Right now, the demographic that holds the most buying power is the millennial generation. These young buyers are obsessed with things like the sharing...
Your Customers Want You to Use Video Marketing: Here’s How
In the past, integrating video into digital marketing was seen as a wise choice – but wasn’t a requirement. Today, this is no longer...
The Power of Personal Brands in Customer Service
Many firms have turned to social media to increase the reach and effectiveness of their customer-service strategies. If implemented properly, with a solid strategy,...
Four Types of Software That You Need for Better Customer Service
The customer experience is everything for those looking to improve their businesses. A good customer service strategy can mean the difference between bountiful profit...
Is SMS the Missing Link in Your Customer Engagement Strategy?
It’s impossible to reach today’s customer with an isolated strategy. Modern consumers are fragmented and engage with brands via a variety of mediums and...
5 Strategies for Higher Customer Loyalty in a Healthcare Setting
Customer loyalty is regarded as a high priority—if not the ultimate priority—in industries where consumers have lots of choices. For example, in a company...
Frequently Asked Question: What Do Customers Want in an FAQ Page?
There are a handful of pages and features websites are typically expected to have. One such element is a page for frequently asked questions....
Want Great UX? Delight Customers With Game-Like Web Design
When customers arrive at your website, there are a few key factors that determine the quality of their experience: is it informative; is it...