John Refford
John Refford
Natixis Global Asset Management
John Refford is a Financial Service professional with 17 years experience including 13 years management experience. John writes about Marketing Technology at his personal blog refford.com and at his personal twitter account @iamreff. His writings reflect his own opinions and not those of his employer.
5 Marketing Technology stories you might have missed 6-9-12
Marketing Technology Stories you might have missed MT5 Edition: #41 Stories This Week: Facebook for kids, augmented reality in print, social servicing expectations, shocking social…
5 Marketing Technology stories you might have missed 6-2-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #40 Stories This Week: Beating A/B testing, digital is more influential than direct…
5 Marketing Technology stories you might have missed 5-26-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #39 Stories This Week: Facebook advertising problems, the death of Moore's Law, Axis…
5 Marketing Technology stories you might have missed 5-19-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #38 Stories This Week: Google+ still sux, future of Facebook, new SEO metrics,…
5 Marketing Technology stories you might have missed 5-12-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #37 Stories This Week: Google+ broadcast hangouts, historic smart phones adoption, best inbound…
5 Marketing Technology stories you might have missed 5-5-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #36 Stories This Week: Showrooming Wars, comparing cloud storage options, Who Googled you?,…
5 Marketing Technology stories you might have missed 4-28-12
Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic. Marketing Technology 5 Marketing…
5 Marketing Technology stories you might have missed 4-21-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #34 Stories This Week: mobile wallet adoption, klout brand pages, Instagram ushers in…
5 Take-Aways From Day 2 #FCIF12
Critical" src="http://www.refford.com/wp-content/uploads/2012/04/MLCI12_OverviewImage21-300x288.jpg" alt="Cool --> Critical" width="300" height="288" /> Cool --> Critical 5 Take-Aways From Day 2 @ #FCIF12 1. Personal Identity Management Forrester Analyst Fatemeh…
5 Take-Aways From Day 1 #FCIF12
Critical" src="http://www.refford.com/wp-content/uploads/2012/04/MLCI12_OverviewImage21-300x288.jpg" alt="Cool --> Critical" width="300" height="288" /> Cool --> Critical 5 Take-Aways From Day 1 @ #FCIF12 and the one thing that was missing…
5 Marketing Technology stories you might have missed 4-14-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #33 Stories This Week: Measuring content marketing, lowered expectations for social media, a…
5 Marketing Technology stories you might have missed 4-7-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #32 Stories This Week: B2B online communities, Tracy Morgan explains Twitter, the Innovator's…
5 Marketing Technology stories you might have missed 3-31-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #31 Stories This Week: SEO basics, social ad spending is growing, Microsoft will…
5 Marketing Technology stories you might have missed 3-24-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #30 Stories This Week: Understand Pinterest legal stuff, use magic to create a…
5 #SxSWi stories you might have missed
5 #SxSWi Stories you might have missed MT5 Edition: #29 Stories This Week: Homeless Hotspots, new technologies, soggy SxSW photos, no clear tech winners and...
5 Marketing Technology stories you might have missed 3-3-12
Marketing Technology Stories you might have missed MT5 Edition: #28 Stories This Week: LinkedIn Follow Company button, rise of niche social networks, future of in-app...
5 Marketing Technology stories you might have missed 2-18-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #26 Stories This Week: Google's acquisition of Motorola Mobility, Chrome on the rise,…
5 Marketing Technology stories you might have missed 2-11-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #25 Stories This Week: Consumers don't want personalized search, failure of two screen…
5 Marketing Technology stories you might have missed 2-4-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #24 Stories This Week: Pinterst blows up, desk.com, Twitter engagement increase, email effectiveness,…
5 Marketing Technology stories you might have missed 1-28-12
Marketing Technology 5 Marketing Technology Stories you might have missed MT5 Edition: #23 This week: 50 tools you should know, CMAD3, "Showrooming", Google consolidates its…