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Josef Ruef

Josef Ruef
Co-founder Josef Ruef is president and CEO at Verical, an online outlet for electronic components that provides buyers traceable, branded goods at discount prices.

High-Tech Manufacturers Walk a Fine Line to Get a Lean Supply Chain

By Chris Cookson Can the lean supply chain get too lean? That's a hot topic now that Toyota is suffering safety and quality woes possibly...

Open Source Delivers Enterprise-Class Website on Shoestring Budget

by Jes Lefcourt and Brian Keyser Companies looking to develop a high-impact, enterprise-class website on a shoestring budget should consider using open source software. Open...

Flex Brings Performance Muscle to B2B Sites

by Jes Lefcourt The Flex programming language has yet to fully catch on in the B2B world. It should. People shopping on B2B websites increasingly...

Borrowing B2C Sensibilities to Build a Better B2B Experience

It turns out that purchasing agents and other corporate buyers are no more forgiving than their consumer-oriented counterparts when it comes to slow, bulky...

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