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Jean-Francois Damais

Jean-Francois Damais
Jean-Francois is Global Chief Research Officer at Ipsos, for Customer Experience. He has 15 years of experience in understanding and measuring service brands and customer relationships across a wide range of sectors and geographies. Jean-Francois has led the development and global roll-out of several innovative solutions in the CX area, authored several papers, and regularly speaks at conferences. He heads up an international team specialized in the modelling of both structured and unstructured data.

The Forces of Customer Experience: Drive Stronger Relationships through a Better Understanding of Customer Needs

Do you truly understand the forces that are at play in your customers’ minds? Doing so is a critical step in the design of...

Get Fair or Fail: Why Fairness is Key to Business Success

Acknowledgement of customer experience as a driver of business performance is at an all-time high, with most companies making significant investments to meet their...

Predicting Retention and Word of Mouth: Are Your Customers Working Harder Than Your Company?

If you are a business owner or executive, you know how easily customer complaints can slip through the cracks and...

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