James Duval
James Duval
James Duval is a marketing expert who has been cited by Mainstreet, ProBloggingSuccess and MarketingProfs. He works for Comm100, thinking about new tricks and techniques in the email and marketing industries.
Head to Head Debate – Customer Service – Technology vs. The Human Touch
As technology develops, it has changed the way many businesses approach customer service – but are these high-tech developments actually helping? Image by striatic Is…
What is the Relationship Between Customer Service Quality and Market Share?
Is there a relationship between the size of a company and its ability to deliver quality customer service, and if so, what does it...
Why Cloud Call Centres are Going to be Better for Customers
It can sometimes seem like everything is being moved to the cloud. From online banking to corporate data management, from Google Docs to your...
High Street Retail In A Multi-Channel Age: From Shops to Showrooms
As online shopping gets increasingly popular, where does this leave the humble high street? Are shops really becoming showrooms? Shopping Mall Image Source As more…
How to Increase Brand Engagement with DRTV Advertising
photo by ebayinkPhoto By: ebayink DRTV advertising has been around for about 20 years. Over that time, the internet has completely changed the commercials game....
Do You Make Any of These IVR Mistakes?
IVR is becoming a key part of customer service but many businesses still make IVR blunders that are scaring customers away. Do you make...
How Good SEO and Great Web Design are Two Sides of the Same Coin
The internet provides an opportunity for thousands of people to come into contact with you, your business and your brand, but you can't just...
What Can Ecommerce Sites Learn From Customer Service Assistants
The role of the customer service assistant is essential to any shop – but has this been forgotten when it comes to eCommerce sites?...
How Technology Gives Small Businesses a Fighting Chance Against Retail Giants
Are you a small business owner looking to compete with retail giants dominating the market? Find out how technology can make your business more...
How Much Is Excellent Customer Service Worth?
Have you ever wondered exactly how much bad customer service is costing your business? Here's why you should pursue excellence – for financial and...
What Is Database Marketing and When Can It Be Used?
Image by maja majika Having been around since the 1980s, database marketing is nothing new. However, due to the recent data explosion where the amount...
The Future for Manufacturers – Project Collaboration
Image by Mark Harkin In October 2011, Boeing launched their brand new commercial aeroplane, the 787 Dreamliner. Yet on this momentous day, Boeing weren't the...
The Aftermath of A Digital Revolution: Is Offline Marketing Dead?
Marketing Monopoly: Image by danielbroche If you talk to anyone under the age of 25 and try to tell them there was a world before...
How The Most Successful Businesses Make The Smallest Changes
In 2010 a doctoral student at the University of California claimed to have unearthed an interesting pattern behind the success of teams in the...
Offline, Online: Connected Thinking
For over two decades the internet has changed the way in which businesses and institutions have delivered their products and services to consumers. ...
How Bricks and Mortar Are Embracing The Digital Era
Gone are the days when all you needed to set up shop was a simple cash drawer, something to sell and a sparkle in...
Secrets Of Success: How Cisco Outlasted Its Competitors
In December 2012 Chairman and CEO of Cisco, John Chambers, made a few observations on why he thought the company had continued to thrive...
How Retailers Need To Stay Relevant With Multichannel Retail
The retail world is still catching up with mobile technology, especially the high street retailers who could benefit most from it. With retailers attempting...
When Is It Right To Outsource Your IT Services?
It is a strange quirk of modern American political discourse that the term 'outsourcing' has essentially come to mean something roughly equivalent to 'hollowing...
Will Social Media Have A Crucial Role In SEO?
Exploring whether Social Media engagement as an internet marketing strategy will become essential for a business to be successful. One of the great debates at...