Dateme Tamuno
Dateme Tamuno
Dateme Tamuno (Tubotamuno) is currently working as part of the SEO and PPC delivery team for UK based digital agency, Cariad Marketing. He has also completed a book on user-generated content marketing.
10 scenarios and 10 psychological intents of insane customers! What do they want?
I will start by posing this thought to you about the so called ‘Insane Customers’- intriguing some view them as, ponder on this: Small-minded...
10 predictions about the undeniable power of online customer reviews
As an avid online shopper, checking out a merchants’ review statistics or percentage before a purchase is made, has become a thing of second...
The Irony of companies with a Web 2.0 presence but an anti-social 2.0 attitude.
The emergence of social media- also viewed as a key element of web 2.0, has been envisaged to lead to an effective...
You want your contents to go viral? Then, check this out!
With the unequivocal importance of content marketing in a digital age, where companies and businesses are looking for different ways to pulling in traffic-...
Do choices enhance or decimate customer experience?
Oracle wrapped up a report titled: ‘Eight steps to great customer experience for government agencies.’ In this paper, offering multichannel choice was the fourth...
16 Poignant maxims in customer recommendation
These are sixteen maxims or thoughts I have coined around the subject area of customer recommendation: 1)When you plead for customers to recommend...
Parcel Farce VS Parcel Force: Case of a negative experience powered customer branding.
A day ago I visited the Trustpilot review site and was stunned by this review heading: “Yet another Parcel Farce.” A brief synopsis of...
NPS has got more to do with the message than the metrics
Richard Evensen, formerly of Forrester research, wrote a blog titled ‘Stop using NPS, but please save the question.’ In this blog he exposed...
Future of service: will HELP be found?
I popped into a Tesco express in the west of London, England, to grab a quick lunch when I suddenly sighted a very huge...
Facebook is the number one channel for customer service- are you getting more likes or hates?
Accent marketing just concluded a recent study that surveyed over 1,000 consumers throughout the United States. The study revealed Facebook as the most favoured...
Customers are always right, is a myth. Showing them their right is the meat of CX.
A very common phrase that is always used within the business scene is: 'customer is always right.' Now, one could argue that it is...
Sir Richard Branson’s secret sales trick.
A few hours ago I was going through twitter and ran into a post from virgin start-up, an entrepreneurial financing and mentoring non-profit organisation,...
Email marketing has gone viral- a complete virus, to customer experience without these essential elements.
Email marketing or automation has become an important marketing tool adopted and utilised by marketers around the globe. It is a cost effective way...
How to prevent your UX bounce rate from bouncing as high as Michael Jordan’s vertical leap.
The game of basketball witnesses a lot more bounce of the ball than most sports. You don't have to be a basketball fan to...
Richard Branson proposed the ‘mum test’ for validating ideas and 2014, advocates for the ‘granny test’ in vetting user...
A December 2013, issue of the entrepreneur.com magazine, featured a Sir Richard Branson Q&A article. If you might be wondering who Sir Richard Branson...
In 2014, voice of the customer is 2.0- why are you offering customers to speak through microphones 1.0?
It was about seven weeks ago, that I had dinner with two former customer experience top executives, and currently principal consultants for one of...
‘Yes darling or okay babes’- the role of semantics in endearing or endangering customer experience.
I am a big lover of fruits- with a very sweet and soft spot for bananas, pears and apples. A few hours ago, I...
How a single and tiny punctuation mark transformed customer experience.
Punctuation marks are a common phenomenon in writing- more like the unique straight or overcast stitches, which holds together and garnishes the literary attire....
What does voice classification in singing have to do with the voice of the customer?
Voice classifications are a very important element in the music industry. These voice categorisations are determined but not limited to vocal timbre, vocal tessitura,...
Talk about CX customization in 2014, you need to understand accents. What accent does your business have?
Businesses around the globe have to adopt, adjust and tailor their services to meet the peculiarities of their customers. Accent, is an integral part...