Graham Hill
Graham Hill (Dr G)
Business Troubleshooter | Questioning | Thoughtful | Industrious | Opinions my own |
Connect with me on LinkedIn
https://www.linkedin.com/in/grahamhill/
Innovate NOW to Thrive After the Recession
Most companies recognise that they need to continue to innovate if they hope to have even half a chance of thriving after the recession...
Does Anyone Really Need CRM 2.0? A BIG NO!
I have just read Paul Greenberg's challenging article Do We Really Need CRM 2.0 over at his excellent ZDNet blog. I tried to leave...
Aldi: Where You Are Guilty Until Proven Innocent!
Sometimes you see things that make you stop and wonder if the world is going to hell in a handcart. This happened to me...
Should You Ask for Steep Discounts in a Recession?
Not that you need to be reminded, but we are at the start of what looks like being a long and deep recession. Many...
Do CRM Analysts Provide Value for Money?
James Gardner is Head of Innovation & Research at a major bank in the UK. A recent post on A Call to the Analyst...
Harnessing Your Customers to Drive Innovation
Daryl Choy wrote an interesting post on There's No Such Thing as an Experience. The post created an interesting comment thread around how far...
VRM, Customer Data and Competitive Advantage
The original aim of writing my post on Four Fallacies of Vendor Relationship Management was to challenge VRMers to shed some light on what...
Four Fallacies of Vendor Relationship Management
I have followed Doc Searls' VRM Project for some time. VRM is Doc's response to the problems of customers getting the rough end of...
Four Simple Rules for Success… in Everything
Chances are you have never heard of Scott McCloud. For those of you who are non the wiser, he is the author of the...
How the Recession Increases Customer-Centricity
Reading through dozens of thoughtful posts on this and other CRM portals, there seemd to be one common assumption: That the recession will automatically...
Are YOU Prepared… for a Much Deeper Recession?
If things have seemed quiet in San Francisco over the last week it was probably because the American Economic Association was having its annual...
10 of the Best Blogs YOU Should Be Reading
I read about 100 different blogs each day to keep up with what's going on out there in the world. I also read a...
From Good to Great… to Mediocre
Remember Jim Collins' book, Good to Great? It was one of the all time favourite management books of the last decade, selling millions...
Five Challenges that Keep CMOs Awake at Night
Elana Andersen has always been one of my favourite analysts. Her recent blog post on What Will Campaign Management Be Like In 2020? presents...
Piloting is Critical for Successful CRM Technology Implementation
I was talking to the sales director of a respected Campaign Management System (CMS) vendor a while back at their regional user group meeting....
Customer-Driven Innovation Is Job No. 1 in 2009
Looking back at 2008 from the comfort of my armchair, it has been an exciting yet troubling time. Legends like Lehmann Brothers have simply...
Why You Need to Get Really Close to Your Customers in a Recession
In these difficult times it is particularly important to go back to business basics if you want to survive and to thrive. By that...
Targeting Customer Service at Your Best Customers Is Critical in a Recession
Hardly a day goes by without me reading another story about someone having had a rotten customer service experience. (You only have to have...
It’s Time to Reinvent Detroit … for Customers
Another week and another visit from the beleaguered Detroit Three - General Motors, Ford and Chrysler - to Capitol Hill, cap in hand. The...
Deutsche Bahn: The Great Train Ticket Robbery
A friend in Germany had to jump on a regional train at the last minute after missing an earlier one. It was very early...