Dean Carroll
Dean Carroll
Dean Carroll is a 15 year customer experience strategy & technology veteran, he leads the CRM Consulting Practice for Touchstone in London. Dean has worked for technology leaders such Microsoft and Vodafone, has built award winning consulting businesses and oversees transformational CRM projects that create sustained value.
Don’t Desert CRM, Sweat it.
A number of media outlets have picked up on research issued last week by Sport England related to changes in sporting participation levels. The...
CRM Doodles
Through a series of CRM Best Practice events that Touchstone has run, I have had an opportunity to discuss with a mixed audience of...
Customer experience economics – monetising the value of CXM
Here’s a question, how do you monetise the value of CXM? Customer Experience Management (CXM) is the practice of designing and reacting to customer interactions...
Unwelcome CRM phrases…
The TV channel Dave provides two great pieces of value in my opinion. Firstly the sublime naming of the “Dave ja vu” channel, which repeats...