Top

Author Archive | Joseph Dager

Can Numbers be Creative, Can Numbers be Imaginative?

Blog post by on April 20, 2014

Author, ERIC SIEGEL, PhD, is the founder of Predictive Analytics World and Executive Editor of the Predictive Analytics Times. Eric makes the how and why of predictive analytics understandable and captivating. Joe: When we look at this, …

The Beautifulness of Chaos in Sales

Blog post by on April 16, 2014

One of my pet-peeves is this process thinking mentality that we can apply a tool like value-stream mapping and create a more efficient sales process, by getting rid of unnecessary steps and action. People are always looking …

Are Your Personas Flawed?

Blog post by on April 14, 2014

You validate with the marketplace all those User Personas or Buyer Personas that you create. There is a lot of science to them backed up by hard data when it is required. In fact, they are one …

A Learning Platform for Design Thinking

Blog post by on April 12, 2014

Dr. Charles Burnette has been a frequent speaker in European design schools and at the European Union’s Cumulus Program on Design Education and is widely published on topics such as design management, design systems, ecological design and …

A Case for 2 Vision Statements

Blog post by on April 8, 2014

When you read most vision statements, at best, they provide lip service to the customer. I have a tendency to agree, your vision statement should be about you. In a past podcast, Ari Weinzweig, one of the …

Good Work is About Vocation

Blog post by on April 6, 2014

Good Work is About Vocation, 0 One of the founding partners of Zingerman’s Community Businesses and the author of a number of articles and books on food and businesses, Ari Weinzweig commented on what it takes to …

Best Stories About Value Are About Users

Blog post by on April 4, 2014

In discussing Goods Dominant Logic (Gd-Logic) versus Service Dominant Logic (SD-Logic), I probably over simplify the message when I use the comparison that GD-Logic focuses on the thought of value derived at the point of transaction and …

Sales Stories: Are You Creating the Wrong Heroes?

Blog post by on April 3, 2014

0 An outline of most sales stories that you will see goes something like this. First, you must grab their attention or the hook. Second, you tell them a relevant story that addresses their needs starting with …

Does Your Team Want to Be Extraordinary

Blog post by on March 31, 2014

Four patterns of extraordinary teams: Energized Connected Hopeful Changed I asked author Geoff Bellman that question in a past podcast. I also added, does a group have to have all of them to be extraordinary? Related Podcast …

The Sales Rule of Opposites

Blog post by on March 27, 2014

In sales, I like to break things down to the simplest component. Selling is tough enough without making complicated with all these forms, scripts and procedures. Most of the things I try to develop are attempts to …