Bryan Pearson

Lions Of Retail: 8 Surprising Brands Coming On Strong In 2018

Lions Of Retail: 8 Surprising Brands Coming On Strong In 2018 Macy’s has proven it can get back on its feet even after a hard hit: In February it posted its first sales gain in three years. (Photographer: Victor J. Blue/Bloomberg) It’s April, and the&...

Maturing Gen Z Is Dumping The Mall; Here’s How To Catch Them

Maturing Gen Z Is Dumping The Mall; Here’s How To Catch Them Retail brands and fashions come and go, but one trend shopping mall operators should never take for granted is this: 16-year-olds are gaining influence, and they can have long memories. Photo...

3 Reasons West Elm’s Selfless Marketing Is Worth Watching

3 Reasons West Elm’s Selfless Marketing Is Worth Watching A new share-the-wealth strategy by home furnishings chain West Elm may prove that one of the most effective ways to win shopper loyalty is by sending them elsewhere. (Photo by Jared Siskin/Patri...

Walmart Is Going Upscale, But It Doesn’t Mean What You Think

Walmart Is Going Upscale, But It Doesn’t Mean What You Think When Walmart called on Lord & Taylor, we should have known it was not to cry “uncle.” Photographer: Patrick T. Fallon/Bloomberg With a selection of aspirational new apparel brands, a red...

3 Ways Retailers Can Use Facial Recognition To Create Better Experiences

3 Ways Retailers Can Use Facial Recognition To Create Better Experiences She has a face that could launch a thousand sales; now retailers have to recognize when her mind is open to them. Photographer: Daniel Acker/Bloomberg The inclusion of facial-rec...

Macy’s Revival Means Plenty Is In Store For Star Reward Members

Macy’s Revival Means Plenty Is In Store For Star Reward Members (Photo by Alexander Scheuber/Getty Images) This is evidently one of the key spokes in the wheel that is turning Macy’s performance around. After relaunching its Star Rewards program in Oc...

How Major Mergers Are Changing Your Favorite Private Brands

How Major Mergers Are Changing Your Favorite Private Brands Photographer: Luke Sharrett/Bloomberg What a difference a day makes. Or, in the case of Amazon and Whole Foods, what a difference a day can make for 365 Everyday Value. The popular Whole Food...

How Overseas Innovations Are Changing The U.S. Shopping Trip

How Overseas Innovations Are Changing The U.S. Shopping Trip The latest American product to be made overseas is likely to be the shopping trip. (Photo by Chesnot/Getty Images) Staff-free stores, delivery robots and body scanners are among the innovati...

German Lessons: What Walmart Could Have Learned From Lidl, And Vice Versa

German Lessons: What Walmart Could Have Learned From Lidl, And Vice Versa In mid-January, less than a week after Walmart abruptly closed scores of Sam’s Club stores, the CEO of low-cost grocery chain Lidl told a German magazine that his company, too, w...

6 Reasons An Amazon-Target Merger Could Be Bad For Shoppers

6 Reasons An Amazon-Target Merger Could Be Bad For Shoppers Photographer: Mark Kauzlarich/Bloomberg Retail analysts may think it’s Prime time for a takeover, but are Target shoppers prepared for the changes Amazon would impose on their beloved Tar-zha...

Retailers Want Your Business: 5 Great Opportunities For Shoppers In 2018

Retailers Want Your Business: 5 Great Opportunities For Shoppers In 2018 The shopper came to the store to pick up an awaiting jacket. She left having been offered free tailoring and a glass of wine, with a sense of being swept off her feet — all w...

Walmart Is Investing In Shopper Data: How That Will Change The Grocery Aisle

Walmart Is Investing In Shopper Data: How That Will Change The Grocery Aisle It might not be able to put a price on trust, but Walmart is preparing to pay the fare for getting personal, and it could cost the entire food industry billions in shifting sa...

The Benefit Of Unlimited Offers: Dollars Or Data?

You’ve just paid $100 for a bottomless bowl of pasta. When it comes to measuring the return on that investment, however, the formula is...

10 Retail Predictions For 2018 That Should Be On Your Radar

Imagine the 21st century is a consumer. She’s approaching her 18th year, she’s got the world at her fingertips and she wants it all to fall...

The $756B Wake-Up Call: It’s Time To Give Shoppers Control Of Their Data

For a lot of shoppers, sharing data is like writing a Christmas list that’s poorly understood. You provide details of what you want most...

Robot Love: Can Retailers Build Emotional Loyalty With Data Machines?

Data’s what you got now, Mr. Roboto, but can you do the job retailers want you to? (Photo credit: ROSLAN RAHMAN/AFP/Getty Images) Robots are entering the...

5 Principles For Long-Term Loyalty In The Sharing Economy

How do Tory Burch and Valentino survive the sharing economy? By offering many happy returns. Photo credit: ANGELA WEISS/AFP/Getty Images Today, more shoppers care less about accumulating things;...

6 Ways For Retailers To Survive The Cannibalism Of Grocery Delivery

If grocery sales were pounds of flesh, shoppers would be making cannibals of retailers. Photographer: Patrick T. Fallon/Bloomberg They’re doing it both virtually and overnight, through...

Giant Eagle’s Got New Rewards, But Does It Have Enough Meat To Satisfy Shoppers?

The Eagle has landed on a new reward program, and it’s got omnivore tendencies. Photo credit: KITAY That’s the takeaway from the newly re-launched loyalty program by...

3 Steps To Turn Pumpkin Spice Into Perennial Engagement

Photographer: Ramin Talaie/Bloomberg Maple pecan? Are they out of their gourd? Some may be asking this of Starbucks, Dunkin’ Donuts and others that have embraced maple...

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