Learn how focusing on helping people rather than trying to generate marketing qualified leads created 303% percent more sales opportunities.
The post We stopped trying to convince people and got triple the results appeared first on B2B Lead Blog.
Learn how to get sales and marketing operating as one team rapidly in this interview with Heidi Melin, CMO of Workfront.
The post How to Get Sales and Marketing Operating as One Team appeared first on B2B Lead Blog.
Learn how to humanize your B2B marketing automation to get better results and also 4 ideas to be more human in your marketing approach today
The post 4 ways practice human-centered marketing and get better results appeared first on B2B Lead Blog.
Learn how to distribute and route marketing qualified leads to get better results rapidly includes 7 tips and a checklist
The post How to Improve Marketing Qualified Lead Routing Results appeared first on B2B Lead Blog.
Find out how to get your marketing unstuck so that you can connect with customers better starting with the words you use in messages
The post How to get your marketing unstuck and connect with customers appeared first on B2B Lead Blog.
Many CEOs struggle to see the ROI from marketing activities. In truth, it's not as obvious as numbers that Sales can provide, but that doesn't mean marketing's efforts cannot be monetized.
Read on for some big-picture questions that marketers must be able to answer to aid in showing Marketing's contributions to overall sales.
Lead nurturing is one of those things that’s easy to talk about but hard to do. In this post, I’m going to share how to apply lead nurturing to help advance leads through three stages of your demand generation funnel to get more sales qualified opportunities. Remember this: Our customer’s don’t see our funnels. They […]
The post Lead Nurturing: 5 Useful Tactics to Get More Opportunities appeared first on B2B Lead Blog.