Brian O'Connell

How to Increase the Lifetime Value of Customers

As a business, your focus is on getting customers to consume your products or services. The truth is that retaining customers is easier than finding new ones. That’s why it’s imperative to keep them in mind when you’re growing your business. Customer lifetime value or...

Common Challenges Faced By Ecommerce Businesses

The perception that online business is the easiest to launch is significantly gaining acceptance in the views of many upcoming entrepreneurs. However, apart from cybersecurity challenges and global competition, there are several other challenges that you will anticipate. As an e-commerce investor, business challenges should...

Effective Ways to Increase Market Share Online

A company’s market share is the percentage of the total market it controls for products or services. The process of increasing market share never stops as you always have to try to win new customers. If your competitors keep trying to win customers over, and...

Connecting with Customers is Key to Customer Support

In order to have a successful business, you’ll have to ensure your customer service is excellent. The great thing about running a company today is that it’s incredibly easy for you to connect with your audience via email and social media. You can read...

6 Ways to Improve Leadership Skills in the Workplace

Many people believe that you can’t learn how to become a leader but is instead something you’re born with. However, the truth is that anyone can develop skills needed for a leadership role. Although it will take some practice, you will be able to...

5 Ways to Improve Your Management Skills

Having good managers is vital to the success of every company. These are the people who take on leadership roles and manage groups of people who’re all different from one another. Thankfully, management is a skill that, just like any other, can be learned....

The Qualities of Top Sales Managers

No matter how good salespeople in a company’s department are good at their jobs, they still need someone to guide them. This is not an easy job, as the person in this position has to lead a team of people with different personalities and...

How to Improve Accountability in the Workplace

For many manager and employers, accountability from your employees might seem like a dream. Too often we may find employees not completing their work, frequently calling off or being late for shifts, or refusing to perform certain duties entirely. This can be a nightmare...

6 Management Practices That Can Improve Employee Productivity

In today's business world, you need to have the right tactics and strategies to make your employees more productive. This can be challenging, especially in an age where social media and other digital distractions creep in on the workplace. However, if you implement the...

How To Encourage Creativity In The Workplace

With the modern-day scales of competition, creativity is the powerhouse that can drive a company into prosperity. Creative employees are normally more productive and instrumental to the growth of the company. In order to improve on corporate performance right from the employee level, companies...

Creating an Open and Productive Workplace Environment

Creating a strong company with flourishing employees who are happy and productive can sometimes seem like an impossible juggling act. There are, however, a lot of things you can do to develop a workplace environment that is conducive to productivity, collaboration, and innovation. By...

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