Brandon Gains
Brandon Gains is the VP of Marketing at Referral SaaSquatch. He uses a mix of data, design and development to work on the growth of our company. You can connect with him via email brandon at referralsaasquatch.com or on twitter @brandongains
Taking advantage of a push notification strategy is an effective way to reach users and provide them with immediate, actionable value. These often overlooked...
As far as guaranteed ways to reach your audience go, in-app messaging is one of the least intrusive and most effective methods available. Studies...
Ask your friends who they trust and they’ll say family or friends. The human disposition is to trust our inner circles, and this has...
The reach of a facebook advertising strategy is staggering. One out of every five people, approximately 20% of the world’s population, has an account. And...
“Mobile marketing isn’t magic. There’s a science to it.” When you hear growth stories about startups scaling to billion dollar valuations in just a span...
When starting out in SaaS product marketing it seems like a relatively simple process – You get the new functionality through QA, put together a few...
Boasting 350+ million users worldwide, LinkedIn is a goldmine for marketers willing to establish and test a paid advertising strategy. The business social network’s ad platform...
The rules of a twitter advertising strategy are changing. When you use Google to find information, how often do you filter the results by...
Building an Instagram advertising strategy is becoming the key to a successful social campaign, with the platform boasting over 400 million active users per...
When marketers set out to create demand generation strategies, a broad perspective is required. This is because demand generation requires a certain (often overlooked)...
Nothing brings in business like a quality referral marketing plan. Other companies and marketers love hearing about tools and services to help make their...
A B2B content strategy is the key to your lead generation system. Content is made to attract, acquire, engage a clearly defined customer audience...
Learning to develop b2b buyer personas is essential to building a modern marketing organization. When implemented properly these buyer personas create stronger alignment across your different departments. When developing a buyer persona...
Customer referral marketing is the art of encouraging a customer to share your brand with their friends, family, and business network. In this guide we’re going...
Question: How much do your customers love you? Typically, the answer to this question has been hard to find. Marketers looking to swap traditional brand...
Email automation is the key to building a successful digital business. An autoresponder email track is among your most powerful tools. But like any tool, the...
Mobile optimization strategies have helped music streaming apps like Pandora, Apple Music and Tidal completely disrupt the music industry. With their cost-effective pricing, large collection...