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Andy Hanselman

Andy Hanselman
Hi there! I help businesses and their people create competitive advantage by 'Thinking in 3D'! That means being 'Dramatically and Demonstrably Different'! I research, speak about, write about and work with businesses to help them maximise their sales and marketing, their customer service and their customer relationships.

Resolve Your Customer Problems, And Demonstrate Your Doing It!

Lots of businesses boast excellent customer service as a key ingredient of their 'Dramatic Difference' - When it works, can be a real diferentiator...

Lower Customer Expectations, Then Delight Them – That’s 3D Thinking!

3D Businesses delight their customers! They do it by exceeding customer expectations. It's an ingredient of 3D Characteristic #3 Create Delighted and Devoted Customers. Lowering...

Networking Is Definitely Not ‘Not Working’! It’s Worth

In this ever more fast moving, interconnected 'social' world, face to face networking is still seen as a critical marketing tool to UK businesses....

Ushuaia Beach Hotel Creates Customer Delight At The Touch Of A Button!

3D Businesses are easy to buy from! It's an ingredient of 3D Characteristic #3 Create Delighted and Devoted Customers, and the Ushuaia Beach Hotel...

Customer Service Via Social Media? Channel Your Energies Effectively!

49% of customers wanting help from a company's customer service team contact them by email and 43% picked up the phone! That's according to...

Ella’s Kitchen – Creating ‘Dialogue, Not Diatribes’ With Their Customers!

In days gone by, when it came to marketing, those who shouted loudest got noticed! Huge, 'loud' adverts saying 'look at us –...

Are You ‘Tricking’ Or ‘Treating’ Your Customers? Some Scary Customer Service Statistics For This Halloween!

70% of shoppers have stopped buying goods or services from a company after experiencing poor customer service! How 'shocking' is that? It's just one 'scary'...

Forget 3D Thinking – Get 3D Drinking With iPourIt!

Fancy pouring your own beer when you want (how often you want!) next time you're in the pub? Well, now you can! iPourIt is a...

It’s Tough In The Middle! That’s Where Workplace Stress Is!

91% of UK workers surveyed feel that the vast majority of stress is falling on middle management! A new report suggests that it's the UK's...

Create Delighted And Devoted Customers By Being Servile! I Told You So!

The guys at Trendwatching have produced another excellent new report today which is well worth a read. It suggests that in this world of customers...

How To Get 81% More Customer Service Complaints!!!

You don't get many customer complaints do you? Everything must be ok mustn't it? Well, don't bank on that!. According to a report by Rapide,...

Steve Jobs RIP: Results In Perpertuity?

It's been a year since we sadly lost Steve Jobs, but his mark on the world has continued with the successful growth and development of...

Co-Operate For Customer Delight! You Can ‘Bank’ On It!

The Co-Op Bank is to reward its staff for 'delighting' their customers through excellent customer service, not for selling products! In an announcement earlier this...

The Customer Isn’t Always Right – Especially ‘Greedy’ Ones!

A mongolian 'eat all you can' restaurant in Brighton has banned two customers… because they ate too much! Apparently, the customers have visited the Gobi...

Excellent Customer Service Is A Key To Retention!

Keeping hold of customers is a key driver in 3D businesses - they work hard at delivering excellent customer experiences that get customers coming...

National Customer Service Weeks Please, Not Just ‘Week’!

It's National Customer Service Week this week! This is a great initiative promoted by the Institute Of Customer Service to raise the awareness of...

Enter The Dragon For Customer Delight!

When Shane Bennett asked for a free Galaxy S3 Smartphone from Samsung Canada on their Facebook page, he didn't really expect to get one,...

They’ve Opened Up A Tweet Shop! Now THAT’s 3D!

The world's first high street 'Tweet' Shop has opened in London! Customers who go into the shop don't spend any money – they simply 'Tweet'...

Your Brand – Some Lessons From Apple And Waitrose

Apple has been named as the UK's 'coolest' brand! Just under 3,000 British consumers and a panel of 39 "key influencers" – including chart acts...

Want To Think in 3D? Start With The ‘Why’!

Why are you in business? Why should I work for you? Why should I buy from you? These are all questions that 3D businesses...

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